Here is an interesting concept. It has been around for a while already, perhaps just as long since the day Instagram was launched. You could just say that Instagram as a product and brand is a unicorn. It has been a successful launching pad for many an entrepreneur who has subsequently gone on to become unicorns of note themselves. While they have gone on to achieve giddy heights in the social media space, the reality remains that hardworking mere mortals are, for the time being, resigned to having to buy likes and followers at any given period of their business’s calendar year.
But should they be prepared to put in the effort and sacrifice that many of these unicorns have already put into their work, it shouldn’t be long before the first shoots of a unicorn of an idea occurs. And then the road of development can be embarked upon. So, do you have what it takes to become a unicorn on Instagram then? Many readers still pinch their noses and look askew. Why would anyone want to be a unicorn? Look at it this way then. Yes, the unicorn is an unusual and mythical beast.
Look around you on social media these days and ask yourself this question. Of the leading influencers and proudly successful entrepreneurs out there do any of them give you the impression of being nothing but unusual. Yes, they are unusual, and they’re eccentric too. Now, this is not a public invitation to indulge in outrageous and harmful behavior. Not only does it damage your own reputation, but it could also harm the sentiments of others, particularly those you would like to see as your followers someday. Then again, if you are in the pound or dollar seats, as in billions, then by all means.
You could get away with murder. The sky is the limit. Funny thing that. Try telling that to one crazy billionaire entrepreneur who continues to believe that nothing is impossible. And he also believes that you have nothing to fear. It really is over to you. Just what do you make of it? And do you have what it takes to become a unicorn? Crazy and eccentric it may be at times but it’s such a lovely beast. Let nothing stand in its way, not with that unusual horn protruding in front of its sweaty nose. It can gallop like no other creature.
And yes, it can even fly. That’s the message for this day and age. Become an Instagram unicorn. The digital unicorn of this day and age is that rare magical beast that continues to outperform all other mortals in terms of disrupting orders of magnitude even. It’s not impossible. Today, you have all the magnificent tools that established unicorns had to do without during their rise to the top. Instagram captions, hashtags, stories, profiles, templates, ideas or otherwise, you name it. It’s all at your fingertips.